Gibson buys Mesa Boogie?!

[lewis]

Unbelievable scenes.
Apparently confirmed - update - heavy rumour at this stage
Edit: not full buyout but mutual partnership

https://m.facebook.com/story.php?story_fbid=10157392766371607&id=544241606&sfnsn=scwspmo

Fluff talking about it?

 

[HeHasTheJazzHands]

 

[lewis]

This would be mental if true.

Really don't know what to make of this

 

[SpaceDock]

 

[thebeesknees22]

whoa! That's crazy if true.

 

[Spinedriver]

It means that if Gibson has anything to say about it, Boogie prices are about to skyrocket and the QC to take a bit of a hit.

 

[lewis]

It means that if Gibson has anything to say about it, Boogie prices are about to skyrocket and the QC to take a bit of a hit.

The biggest concern to take from this.

RIP Mesa?

 

[MaxOfMetal]

It means that if Gibson has anything to say about it, Boogie prices are about to skyrocket and the QC to take a bit of a hit.

 

[Mathemagician]

More likely IMO? They work to introduce a lower-priced line of MIC amps and use Gibson’s leverage to demand more floor space for Mesa products. Like an Epiphone “lower price/higher volume” line. May or my not use the Mesa branding.

But wasn’t Gibson’s whole issue that they spent tons of money buying more and more brands so the CEO could justify his pay?

The partnership def makes more sense than a full buyout.

 

[KnightBrolaire]

Mesa's whole brand cache is based on their excellent qc and the fact that they're still made in the USA imo.
I wonder if they're partnering with gibson just to get better international distribution/sales.

 

[John]

If so, that doesn't bode well. Perhaps now would be a good time to get a Badlander before the QC takes a massive hit (ie- heads breaking in half, or falling off cabs, or whatever else).

 

[Spinedriver]

More likely IMO? They work to introduce a lower-priced line of MIC amps and use Gibson’s leverage to demand more floor space for Mesa products. Like an Epiphone “lower price/higher volume” line. May or my not use the Mesa branding.

But wasn’t Gibson’s whole issue that they spent tons of money buying more and more brands so the CEO could justify his pay?

The partnership def makes more sense than a full buyout.

It would be nice to see some more 'affordable' options out there that aren't "modelling" amps. It seems that around here the only amp heads you can get for less than $1,000 are either less than 10 watt lunchbox amps or a modelling head like the L6 Spider or Fender Mustang. So if Gibson/Mesa could collaborate on a more 'affordable' type head like like the Peavey Valveking was (or similar) than that would be pretty sweet.

 

[eggy in a bready]

this is my personal 9/11

 

[DrakkarTyrannis]

I'm vibing on this so hard right now.

 

[JD27]

And people said 2020 was the worst year ever!

 

[Accoun]

this is my personal 9/11

Is it an inside job?

 

[DrakkarTyrannis]

Is it an inside job?

HA!!!!

 

[NosralTserrof]

sick, can't wait to say how my tremoverb automatically sounds better because it's "pre-gibson"

I thought Gibson was in financial trouble as of recent?

 

[Samark]

"For Sale: Mesa Boogie MkV (Pre Gibson!)
Price: $10,000
No trades unless Keezel Aireez
I know what I have so no low ball offers.
Can buy a silly new Gibson Mesa with poor QC but these are the real deal!1!1!!111"

 

[gunch]

idk it might just be a distribution thing like ESP/ENGL