Ocara-Jacob
SSO Recluse
Oh man. I'll be following this thread for sure. If I can get a semi-custom Jaguar, I'll be the happiest man alive.
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I'd so order a semi-custom Fender.
The firm, at that time, took part in the deal to buy Fender from CBS. Last year, Servco chose to boost its stake because it felt more could be done with Fender, Fukunaga said.”There are opportunities as a lifestyle brand that we haven’t fully realized,” he said.
Servco conducted a “soft bake off” for a partner and picked TPG because of its experience in growing consumer brands like J.Crew. “[TPG] took a brand that was an online catalog company and turned it into a great global retailer,” Fukunaga said.
Seems like a great idea! If it goes well for Fender maybe Jackson could be down the line...?
Ummmm, Jackson beat them to the punch last year with their Custom Select line...
My assumption was the Fender pricing would be around Carvin levels!
What's the point of dealers in the internet age, though ?So, will they be undercutting dealers?
the ability to go into a shop, pick one up, and PLAY the sucker before you drop cash......What's the point of dealers in the internet age, though ?
What's the point of dealers in the internet age, though ?
Untapped potential as a lifestyle brand? That doesn't make me feel happy...