Looks like Fender is taking a page out of Carvin's Book

[MaxOfMetal]

This thread is making my head hurt.

 

[HeHasTheJazzHands]

Fell free to mod-nuke it from orbit.

 

[MikeH]

Bring back the Showmaster HH and color me interested.

 

[Andromalia]

the ability to go into a shop, pick one up, and PLAY the sucker before you drop cash......

Which is actually not the case with built-to-order instruments.
Don't mistake me, I have met a few exceptional individuals running guitar shops, whose advice was invaluable, but most of them are students looking for a saturday job. Paying a premium for trying badly setup and banged guitars is not my idea of wise spending.

 

[Loomer]

Oh pleeeeease let there be an option for a hardtail Jazzmaster!!!

 

[Grand Moff Tim]

Some of you fellers seems to not realize the difference between semicustom and full-on custom, hahaha.

 

[Slunk Dragon]

This is some amazing news, and I'm eager to see how it pans out. IF their prices aren't too crazy, I just might get some 6-string GAS in...

 

[HeHasTheJazzHands]

Some of you fellers seems to not realize the difference between semicustom and full-on custom, hahaha.

Exactly. Shit, even Carvin doesn't do Kahlers or lets you choose scale lengths.

 

[Orren]

I wonder if this will open the board to a much wider palate of left handed instruments. Fender has generally been pretty good to lefties but there's been a lot unavailable as well. If that opens up, I'll be really excited.

As a fellow lefty, that was my first question and hope too!

Orren

 

[ittoa666]

I'd totally score a silverburst HSS with a 60's headstock.

I'm onboard.

 

[HeHasTheJazzHands]

Semi-update. This article here pretty much repeats everything in the OP, but adds in an official word from Fender:

Fender’s official comment as of late Thursday, October 17, was: “We don't have anything to share at this time and will be happy to provide an update when we know more."

 

[Jonathan20022]

Design Your Own Fender Guitar or Bass

Very interesting, not as adept as Carvin's builder by far but this is a great step forward considering they can't really cannibalize retailers and shops by selling the same guitars direct to people. A Custom builder seemed like the logical next step. A bit high though for what you're getting, hardly any options that weren't aesthetic and I was already at American Deluxe prices without the American Deluxe appointments, seems like you're paying more for it being built as you prefer.

 

[HeHasTheJazzHands]

Looks like they weren't lying.

 

[Jonathan20022]

I remember that thread! Couldn't find it so I figured I'd open a new one instead of necro-bumping it!

 

[12enoB]

Haha when I read this I thought it would be funny in my head if they only offered Alder and Ash bodies with a variety of maple necks. Then I clicked on the site and that's exactly what it was. Doesn't seem like anything new, you can get these guitars without requesting a specific build... If the consistency from instrument to instrument is better then it might be something to take a look at.

 

[ThePhilosopher]

I'll take a Warmoth.

 

[Rylynn]

"No HH configuration, no baritones, no Evertune, no carved tops, no 24/27 frets, no ebony = MEH"

 

[Blitzie]

Swing and a miss.

 

[Forkface]

lol no jaguars. no dice.

 

[7stg]

Needs more strings, longer scale, H-H or HSH pickup config, 24 maybe 27 frets, hipshot bridge, string through, ... Well, this looks great for the typical fender player, but it's not gonna work for me.