I REALLY like ATB, and the song in question is a great choice for a 'first video single' from the new album.
But that video was stupid! Don't get me wrong, it was shot really well, and the performance shots were great. They shouldn't have attempted a story at all and just kept it performance based.
Why catholic schoolgirls? seems like wishful thinking, haha. I dont think I've ever seen that amount of girls at a metalcore show, ever, haha. Plus what was with the guy at the start? there was no attempt at completing the initial attempt at a story. Ah well.
Performance wise, it was great. Good choice of song too. Unfortunately it highlighted exactly why I choose not to do story based music videos!
I am pretty sure the whole catholic school girl thing was just part of their humor. I don't know if any of you have watched their videos on youtube or met them in person but they are super funny. They even use pineapples as metronomes!