This. That is exactly what *some* company *should* do. Build an amp, that looks like an amp. Either hide the LCD screen or put it somewhere out of the way... Have a little door slide over it or some shit, I dunno. Just so that it's there when you need it for advanced tweaking, but out of the way when you don't. And leave the regular bass/mid/treble/presence/pre/post gain etc as regular analog looking knobs, even if they're not analog pots at all behind the scenes.
And it wouldn't be to *fool* anyone or anything, but it would be designed to make it EASY for the plug n' play guy to walk up, tweak a few knobs and start playing, and for the guy who wants to tweak, there's the screen he can use when he wants to.
Right now, Fractal is like Tucker Automobiles. They've taken others ideas and built on them in a major way. In the process of doing so, they've reinvented the wheel a bit, and in a very very good way. I'm telling you, someone, somewhere in the corporate food chain is going to notice and I think they'll get bought out.
And I agree with Customisbetter, if they (Fractal or whomever) who were to start offering some of the amp models a la carte, I could see a lot of people buying them (or just what they need) $$$$.
To expand on all of our ideas.
What if they made a digital system packaged like the Randall MTS series?
You'd have the option of either going rack, OR using a headshell. Instead of tube pre-amp modules you'd have model-specific digital tone modules. Then, for stuff like effects and deeper tweaking they'll be the "hidden" screen and controls.